Soft Power in Asia: China

RISS Senior expert Georgy Sizov discusses the importance of «soft power» in Chinese diplomacy. The analyst believes that developing soft power has been a pillar of China's foreign policy since the 2000s. «Though Western «soft power» generally relies on culture and ideology, Beijing primarily shapes China’s image through its international economic initiatives», the expert says.


  • Though culture promotion is important, the basic tool in China’s soft-power approach to the developing countries is economic cooperation. The fact that China's economy rebounded in 2021 strengthens its international attractiveness.

  • Ideology does not play a great role in China's soft power strategy.

  • China shows ambitions for global health leadership through a robust international vaccine diplomacy.
China discussion Georgy Sizov soft power